Case Study: Seaton’s of Sailortown – A Modern Tribute to Belfast’s Maritime Legacy
Client: Seaton’s of Sailortown, Belfast
Industry: Hospitality – Bar & Restaurant
Technology Partner: DH Business Services (#SBS Winner)
Solutions Implemented: ICRTouch EPoS Package – TouchPoint, TouchOffice Web, Dojo Payments
Opening Date: November 28, 2024
Introduction: Bringing History to Life with Cutting-Edge Technology
Located in the historic Sailortown district, Seaton’s of Sailortown is more than just Belfast’s newest bar and restaurant—it’s a tribute to the legendary Molly Seaton, a local figure who epitomized resilience and community spirit. As this modern venue opens its doors, it offers patrons a seamless blend of rich maritime history and contemporary hospitality.
Challenge: A Seamless Start for a Historic Venue
Seaton’s wanted to ensure a smooth operational launch with efficient service, transparent financial tracking, and robust stock control from day one. They required an advanced EPoS system capable of handling high volumes of transactions while providing staff with user-friendly tools to enhance customer experiences.
Solution: A Complete ICRTouch EPoS Ecosystem
DH Business Services, renowned for their expertise and customer-first approach, installed a comprehensive ICRTouch EPoS solution tailored to Seaton’s needs:
- TouchPoint: A reliable, easy-to-use interface for fast transactions, essential for high-paced environments.
- TouchOffice Web: A cloud-based system offering real-time reporting, stock management, and back-office insights, enabling management to stay in control from anywhere.
- Dojo Payments: Integrated payment processing ensures fast, secure, and seamless card transactions at the bar and tableside.
Results: Efficiency Meets Tradition
The state-of-the-art EPoS system ensures every aspect of Seaton’s operations runs smoothly:
- Streamlined Transactions: Fast, reliable payments reduce wait times, enhancing customer satisfaction.
- Real-Time Stock Control: TouchOffice Web’s detailed insights allow proactive inventory management, minimizing waste and maximizing profits.
- Integrated Operations: The cohesive setup of TouchPoint and Dojo Payments allows staff to focus on delivering exceptional service, celebrating the spirit of Molly Seaton through hospitality.
Conclusion: Honoring the Past, Embracing the Future
Seaton’s of Sailortown is poised to become a cornerstone of Belfast’s dining scene. With DH Business Services’ state-of-the-art EPoS package, the venue not only honors the legacy of Molly Seaton but also sets a new standard in service and efficiency, blending tradition with innovation to create a unique customer experience.
Seaton’s success story demonstrates how investing in the right technology from the outset can empower hospitality businesses to thrive in competitive environments while preserving their unique identity.
Looking to streamline your hospitality operations? Contact DH Business Services today to discover how our ICRTouch solutions can elevate your business.