Case Study: DH Business Services – Empowering Belfast Burger with an Advanced EPoS Solution
Client: Belfast Burger
Industry: Food & Beverage – Takeaway
Awards: Winners of the 2024 NI Takeaway Awards for Best Burger Takeaway in Northern Ireland
Background:
Belfast Burger, an award-winning takeaway known for serving the best burgers in Northern Ireland, sought to elevate their customer service and operational efficiency. With increasing demand and the need to streamline online and in-store orders, they chose DH Business Services to install a cutting-edge EPoS system.
Challenge:
Belfast Burger needed a comprehensive solution that would:
- Efficiently manage high volumes of online and in-person orders.
- Provide seamless integration with popular food delivery platforms like Just Eat.
- Offer customers a clear view of their order status while enhancing communication between front-of-house and kitchen staff.
- Support fast, secure, and integrated payment processing.
Solution:
DH Business Services, an #SBS (Small Business Sunday) award winner recognized for cost-effective EPoS systems, delivered a state-of-the-art ICRTouch point of sale ecosystem. The solution included:
- ICRTouch POS System: Centralized control for in-store sales and order management, making it easy to handle both online and physical transactions.
- TouchTakeaway: An online ordering platform that integrates seamlessly with Belfast Burger’s EPoS system, allowing customers to place orders directly from their smartphones or website.
- Just Eat Integration: Streamlining online orders from the popular food delivery service directly into the EPoS, reducing manual entry errors and improving order accuracy.
- Dojo Payment Integration: Fast and secure payment processing, ensuring customers can pay effortlessly both online and in-store.
- Customer Collection Point Screen: A digital display where customers can see their order status, enhancing the pick-up experience by reducing waiting time confusion.
- Kitchen Video for Chefs: A video display system that allows chefs to view and manage incoming orders in real-time, speeding up the food preparation process and improving kitchen efficiency.
Results:
Since the installation of the ICRTouch ecosystem, Belfast Burger has experienced:
- Increased order accuracy due to seamless online and in-store order integration.
- Faster service times, with real-time updates visible on the customer collection point screen.
- Enhanced kitchen productivity, as chefs can view and prioritize orders through the kitchen video system.
- Improved customer satisfaction, driven by quicker order turnaround and smoother payment processes.
- Increased sales, with TouchTakeaway enabling a surge in online orders and reducing reliance on third-party platforms.
Conclusion:
Belfast Burger’s collaboration with DH Business Services has transformed their operational workflow, ensuring they can efficiently handle a growing customer base while maintaining the highest service standards. By choosing DH Business Services for their ICRTouch installation, Belfast Burger now operates with a streamlined, modern, and highly effective EPoS solution that supports their award-winning food and reputation.
DH Business Services continues to be a leader in providing affordable, cutting-edge EPoS solutions across Northern Ireland, helping businesses like Belfast Burger achieve operational excellence.
We personally want to thank John and the team at Belfast Burger for choosing DH Business Services as their local EPoS supplier.
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